This weekend, I went to visit my buddy Gordon who recently moved to Napa. Gordon works in the wine industry, so he planned a weekend of wine tasting and great food. In three days, I tasted more than 96 wines. (I say “more than,” because, although I took copious notes, there came a point Friday [...]

I’ll admit to having a major bias toward Childsplay. I was an actor there for 7 years, some of my closest friends work there, and I maintain a great relationship with the company; they are like family to me. But, there are plenty more reasons for having a Childsplay bias. Arizona residents don’t really know [...]

One of the best parts of starting Blabbermouth and working for myself has been the opportunity to decide which clients to work with. There is no better example of this than the opportunity to work with Expect More Arizona, which officially launches today. This client is truly a pleasure to work with, and allows me [...]

People are always asking me what I do at Blabbermouth, and – to be honest – I’m not great at answering that question yet. Blabbermouth is not even a few months old, and I haven’t figured out the best way to tell my story. Yet. I came to the Ragan Social Media conference in Las [...]

While state budget cuts pose a major challenge to Arizona State University President Michael Crow’s vision for the New American University, ASU continues to find ways to innovate and work toward building a stronger community. One way in particular demonstrates a keen understanding of using the power of consumer participation to drive communication efforts and [...]

The second in my growing list of things that bug me on Facebook: When you are labeling a picture of yourself and your mother, the correct caption is NEVER “Mom and I.” That’s bad grammar that was incorrectly jammed in your brain as a child. Subtract your mother from the equation, and it’s just a [...]

Yesterday was the day after the Super Bowl, a national holiday in advertising when agencies nationwide (who have never made and will never make a Super Bowl ad) self-promote their expertise of TV’s most expensive commercials. This year, ad space sold for up to $3 million for a 30 second spot and NBC broke the [...]

You’ve heard that humans tend to be most attracted to symmetry, right? I was reminded of this last night watching The Office, as Oscar argued his case for why Hilary Swank was, in fact, attractive (but not hot). Oscar presented a segmented diagram of Swank’s symmetrical face, and explained she demonstrated “the scientific standard of [...]

Theatre companies have been harnessing the power of Word of Mouth for centuries. Most theatre-goers are familiar with the curtain speech that sounds a little like, “If you liked what you saw here tonight, please tell your friends… If you didn’t like it, tell them you saw Cats.” See, they get the most basic principal [...]